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Creative Director/ Writer/ Podcaster/ Photo Director
Gem Fletcher is a hybrid creative focusing on visual culture at the intersection of life and art. Through explorations in film, photography, sound and language, she creates stories that provoke emotion and challenge perspectives. In addition to her personal research practice, she works across a range of contexts including editorial, commercial and fine art. 
As Photo Director of Riposte Magazine, a smart magazine for women, Gem collaborates with a global roster of visual artists to frame Riposte’s mission, making provocative and engaging content.
In 2019, Gem launched The Messy Truth podcast, a series of candid conversations that unpack the future of visual culture and what it means to be a photographer today. In dialogue with photographers, artists, curators, commissioners, critics and editors, she discusses the complexity of image-making and its relationship to a range of topics including representation, process, mental health, power and more.
Gem is a freelance writer specialising in photography, art and the creative process and how they manifest in contemporary culture. She is a contributing editor of Creative Review, a bimonthly magazine exploring how creativity is changing the world and The September Issues a fashion and art magazine.
She writes for publications and platforms including It’s Nice That, The British Journal of Photography, The Guardian, Riposte, Sleek, AnOther, Elephant and Ladybeard. She has also written essays for a variety of photo books including Flower Men by Ken Hermann and Silence by Flora Hanitijo. Gem has interviewed the likes of Marilyn Minter, Viviane Sassen, Jack Davison, Dana Lixenberg, Lucy McRae, Zanelle Muholi, Nico Kranijo, Alec Soth, Christopher Anderson, Campbell Addy and Tyler Mitchell.
Talks & hosting Q&As and panel discussions for It’s Nice That ‘Nicer Tuesdays’, British Journal of Photography, Creative Review, The Photographers Gallery, Margaret London and D&AD.